Buyer Persona Builder
Buyer persona research
Most messaging fails because it was written for a generic buyer. This builds a persona from evidence — how real people in that role talk in their posts, their forums, the job descriptions written for them — capturing the words they use for their problems. You get their priorities, their objections, the vocabulary that lands and the vocabulary that makes them tune out.
Add to your Oasis
Published by Oasis Platform · Free to add
Connects with
Connect these once. Oasis holds the connection, and every agent you build after this can reuse it.
ExaRequired
RedditRequired
ApolloRequired
FirecrawlRequired
How it runs
- Foundation
OpenAI Agents
- Model
- GPT-5.6 Sol
- Reasoning
- High effort
- Per run
- Up to 40 turns
- Memory
- Learns across runs
- Browsing
- Can read the web
- Category
- Sales & Marketing
- Persona
- Messaging
- Research
What happens when you add it
- 1
It lands in your Oasis
Buyer Persona Builder is created in your workspace with its instructions and settings already filled in.
- 2
You connect its apps
Sign in to Exa and Reddit once and it has everything it needs.
- 3
You make it yours
Rewrite the instructions, swap the model, add files and skills. It is a starting point, not a lock-in.
Agents like this one
Prospect Research Brief
Walk into the call armed with the prospect's own words. It pulls their career arc, what they've said publicly, what's genuinely changed at their company, and what your CRM already knows about the relationship. Verbatim quotes are prioritised over company boilerplate, because a line they actually said is what a seller can use in the room.
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A briefing on one competitor, tailored to whether you need it for a live deal, positioning work or a board slide. It covers what they really sell, their pricing, who they win with, and what their own customers say in reviews and forums. It stays even-handed — a brief claiming the competitor is bad at everything is useless in a deal, because the buyer has seen the demo.
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Finds what's actually working in your niche right now, judged against each account's own baseline — 10k views from an account that averages 500 is the interesting one. For each it captures the hook, the format and why it worked, then extracts the pattern across examples, because the pattern is the deliverable. It ends with three ideas applying that pattern to your topic.
Try this AgentOasis PlatformSales & MarketingCommunity Listener
Reads the subreddits, forums and boards where your market actually complains. It surfaces people describing the problem you solve, complaints about competitors, and recurring feature requests, each with a link and how much traction it got — two upvotes and four hundred are different signals. It never posts, replies or engages under any identity.
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Pulls a structured dataset out of a public directory, marketplace or review site. The schema is agreed up front and normalised as it goes — consistent country names, cleaned URLs, standardised sizes — so what you get is ready to work rather than ready to clean. It stays inside what's public and permitted, and reports when a source blocks it rather than evading the block.
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Finds the creators, podcasts and newsletters whose audience is genuinely yours. Candidates are judged on what you can actually observe — publishing consistency, engagement relative to audience size, topical fit, and whether they've run so many sponsorships their audience stopped believing them. Follower count never leads the recommendation, and it flags where audience data couldn't be verified.
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Writes outreach that reads like you researched them, because it did. For each prospect it finds one specific, checkable signal — something they published, a change at their company, a problem their product visibly has — and builds the email around it. If there's no real signal it skips the prospect rather than padding with "loved your website".
Try this AgentOasis PlatformSales & MarketingCold Email Analyzer
Shows you how your buyer would actually read your cold email. It gives you their gut reaction in the two seconds they spend on the subject line, marks the exact line where they'd stop reading, and rewrites the email in their language with the reasoning behind every change. When the offer is the problem rather than the wording, it says so instead of polishing a bad pitch.
Try this AgentOasis PlatformSales & MarketingWebsite Copy Analyzer
See your landing page the way your buyer sees it. It reports what they understand after five seconds, what they still don't know, where their doubt starts, and what's missing that they'd need to act — quoting the specific lines that fail. Then it rewrites the weakest sections in their vocabulary, with a reason for each change.
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Put Buyer Persona Builder to work today
Add it to your Oasis, connect its apps, and hand it the first task. Everything about it stays editable.