Search Performance Reporter
Search performance reporting
Reports what's actually happening in organic search — which queries and pages gained or lost, and whether a drop is a real ranking change or a tracking artefact. It checks for the technical causes first, because a large unexplained drop is a deindexed page until proven otherwise. Findings are ranked by traffic at stake, with what to do about each.
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Google SheetsOptional
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Skills it ships with
How it runs
- Foundation
OpenAI Agents
- Model
- GPT-5.6 Terra
- Reasoning
- Medium effort
- Per run
- Up to 30 turns
- Memory
- Learns across runs
- Browsing
- Off
- Category
- Research
- Analytics
- Web
- Reporting
Frequently asked questions
How does Google Analytics Reporter tell a ranking drop from a tracking problem?
It checks technical causes first, including whether a page was deindexed, before treating an organic-search decline as a ranking change.
Which organic search movements does Google Analytics Reporter surface?
It reports which queries and pages gained or lost, then ranks findings by the traffic at stake.
Can Google Analytics Reporter investigate an unexplained impression drop?
Yes. It checks technical causes and connects the finding to the affected search pages and queries.
What does Google Analytics Reporter attach to each search finding?
Each finding includes a recommended action, prioritized by the amount of traffic potentially involved.
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